Q: I have a limited
budget and I’m not ready to invest a lot of money into an elaborate
marketing plan or strategy. What
are my options?
A: nDialogue will work with you to create a direct marketing campaign that fits within your budget.
Q: What will each
of your services cost me?
A: nDialogue will first
determine your needs and objectives. Once the deliverables are
determined, you will receive a detailed proposal
that outlines the scope of services and associated costs. We
customize our services
to best fit the needs and budgets of our clients.
Q: I’ve heard
a lot about PURLs. What are they
and how are they used?
A: A PURL is a personalized
URL. An example is www.mybank.com/marysmith. A
PURL can be incorporated into direct
mail or email promotions to drive response online to a personalized
web page. You would use PURLs to personalize and target online communication
while being able to specifically track visits at the individual level.
Q: Can I track
our marketing efforts with nDialogue
without using PURLs?
A: Most definitely. You
can track visits to a promotion specific
web page using a static URL (example: www.gadgetgiveaway.com),
phone number or business reply card (BRC).
Q: I want to start
promoting my business and tracking
my efforts right away. What timeline
can I expect?
A: Timeline depends
on the complexity and level of integration. Simple campaigns can be pushed through production
within one business week.
|
