Q: I have a limited
budget and I’m not ready to invest a lot of money into an elaborate
marketing plan or strategy. What
are my options?
A: Depending upon your
objective: lead generation, database building, sales generation or
traffic generation, nDialogue can work with you to create a cost-effective
pilot or test program. Please contact us for ideas.
Q: What will each
of your services cost me?
A: nDialogue will first
determine your needs and objectives. Once the deliverables are
determined, you will receive a ballpark quote or detailed proposal
that outlines the scope of services and associated costs. We
find that each client has different needs and we customize our services
to best fit the needs and budgets of our clients.
Q: I’ve heard
a lot about Personalized URLs. What are they
and how are they used?
A: An example is www.mybank.com/marysmith. A
Personalized URL can be incorporated into direct
mail or email promotions to drive response online to a personalized
web page. You would use Personalized URLs to personalize and target online communication
while being able to specifically track visits at the individual level.
Q: Can I track
our marketing efforts with nDialogue
without using Personalized URLs?
A: Most definitely. You
can track visits to a promotion specific
web page using a static URL (example: www.gadgetgiveaway.com),
phone number or business reply card (BRC). Depending on your
objective and budget, it may be just as effective not to use Personalized URLs.
Q: I want to start
promoting my business and tracking
my efforts right away. What timeline
can I expect?
A: Timeline depends
on the complexity and level of integration. The average campaign
cycle is 3-4 weeks. A simple campaign may be pushed through production
in half that time.
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